Americans consumed over 1.3 billion cups of Nescafé last year, helping the brand become Swiss-based food giant Nestlé's largest coffee segment. Overseas it's a similar story. With sales in over 180 countries, one in seven cups of coffee consumed worldwide is a Nescafé.
But the company's farmers face a number of challenges including high labor costs and rising temperatures that could shrink the suitable area for growing coffee by up to 50%, according to the Inter-American Development Bank.
Nescafé works with over 100,000 farmers, buys more than 13 million bags of green coffee annually and has two dozen factories globally.
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So how is Nescafé instant produced? To find out, CNBC traveled to Vietnam, the world's second-largest exporter of coffee behind Brazil, to get a look at Nescafé operations.